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How to Market Yourself as a Coach or Consultant

$49.99 $12.00

4.88 (12 reviews)
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Description

What you’ll learn

  • Uncover the best niche for you and your business
  • Identify your ideal client so you know exactly WHO to market to
  • Know the best business model and revenue strategy so you can reach your financial and lifestyle goals
  • Package your services so they best serve your clients and you/your business
  • Develop your Core Marketing Message so you know exactly what to say in your marketing to attract your best clients
  • Design a custom marketing plan to reach your specific goals
  • Develop compelling marketing copy points you can use in all your marketing to effectively attract your ideal clients
  • Uncover a unique and compelling brand that you love, and that sets you apart from everyone else who does what you do
  • Know you have a financially viable business and understand exactly what it will take to reach your financial goals
  • Know exactly how to build your business around you so you know you’ll enjoy it
  • Know exactly how to make sure your business, programs and services, brand, and marketing message connect and resonate with your ideal clients so they can’t wait to work with you
  • Have an automated lead-generation system in place to funnel prospects into your business
  • Know how to sell in a manner that is comfortable and extremely effective so you can turn prospects into paying clients
  • Know how to track and fine-tune your business and marketing over time so it continues to work better and better the longer you’re in business

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*** COURSE UPDATED FOR 2020 *** Please watch the Free Preview Video “2020 Update” for details on what this update covered ***

Learn how to market yourself with my A-to-Z course for Coaches and Consultants

Hi! My name is Debbie LaChusa. I ran my own marketing coaching, consulting, and training business for more than 20 years. Prior to that I spent 13 years working in the marketing industry, in both advertising/marketing agencies and on the client side as a Vice President of Marketing and PR.

Everything I teach in this course is based on real world experience

Taking what I learned while earning a college degree in marketing and advertising, and then putting it into action for corporations, an international non-profit, and ultimately in my own coaching and consulting business, and the businesses of my private coaching/consulting clients.

In this course, I will teach you how to market yourself using the exact same process I used with my private coaching clients to help them Package, Brand, Market, and Sell their services.

This comprehensive course teaches you everything you need to know, and do, to market yourself and set up your independent coaching or consulting business for success. 

 

This course is designed help you find your niche, the right clients, and your way to financial viability. 

If you’re trying to become a coach or consultant, positioning your expertise and marketing yourself properly is the key to finding and retaining clients.  

       

 Sell Your Expertise and Build Your Business by Marketing Yourself Effectively 

  • Package Your Services so they’re attractive to new clients

  • Find Your Niche and eliminate the competition

  • Create a Strong Brand so you stand out and get noticed

  • Write Compelling Marketing Copy so prospects take action

  • Develop an Effective Marketing Plan to attract new clients

  • Sell Your Services in a way that’s comfortable & effective

 

Put Your Unique Experiences to Work for You 

The boom in the coaching and consulting industry means clients have many choices when choosing the right coach or consultant. 

               

To get hired, you need to set yourself apart. You need a unique brand positioning and a strong market presence, so you can attract the right kind of clients. If you’re just starting out in a coaching business or consulting career, this course will help you package your services and brand yourself, so your business is more attractive to potential clients. 

               

This comprehensive course will not only teach you what you need to do to distinguish yourself as a coach or consultant, it provides simple exercises that walk you through each step. 

               

Whether you’re just starting out, or you’re stepping up, you’ll learn the most effective ways to attract and engage with prospects and clients, build an email list, generate word of mouth, and create a successful marketing plan and profitable business. 

 

Content and Overview           

This course starts by taking stock of your unique attributes, skills, experience, and expertise to help you determine the right niche for your business. You’ll identify your ideal client and uncover what you’re really selling. 

               

You will learn how to design your products and services, including picking a business model, designing a signature program and doing a financial viability test to make sure your business will be profitable. Then, you’ll create a focused marketing message and a custom marketing plan, and you will define your unique and compelling brand. 

     

Because getting clients is critical to your success, this course focuses on not just finding potential customers but how to get them to take action. 

               

This course will help you build your personal brand and develop your business as a consultant or coach. After taking this course, you will be able to market your skills and authentically set yourself apart from everyone else who does what you do. You’re one of a kind and this course helps you market your unique talents so your business can succeed. 

Who this course is for:

  • Independent coaches and consultants who are not reaching their business goals, or who do not know how to best market themselves.
  • Individuals who are considering starting an independent coaching or consulting business and are unsure how to set up the business or market themselves effectively.

Course content

  • Course Update: 2020
  • Introduction
  • About Your Instructor & This Course
  • Step One: Finding Out About You
  • Step Two: Finding Your Niche
  • Step Three: Designing Your Business, Products & Services
  • Step Four: Creating Your Marketing Message
  • Step Five: Branding Your Business
  • Step Six: Designing Your Marketing Plan
  • Step Seven: Getting Clients

12 reviews for How to Market Yourself as a Coach or Consultant

  1. Luis Brito

    I can definitely see this course helping breaking through that initial barrier when it comes to learning a programming language. I’m positive I’ll finish it and hopefully master python by then.

  2. Abdallah Galal Abouhussein

    I would like to share my personnel experience, i`m very pleased and happy for taking this impressive course because Dr. Angela always makes it simple and easy to understand and always makes a precaution section before or after any bug that may appear to some students and also write or record the solution for us, and each word she said is very real and easy to understand.
    Thanks Dr. Angela
    Abdallah Galal

  3. Jiaqing Fan

    Very good course. Dr Angela explains things very clearly. The exercises are interactive and helpful.

    Angela’s voice is like ASMR in most lessons. So you won’t lose focus?

  4. Jaime Sánchez Blanco

    Every concept is very well explained so you can assimilate it, and the teacher insists in practicing daily to get the habit of programming. It really motivates to keep studying and practicing every day.

  5. Bradley Carouthers

    3 days in and I’ve already learned more than other training programs where I’ve put months in. Her teaching style is both efficient and effective.

    Edit: Now on day 29 and the course has held up my expectations and hopes. The rise in complexity is not too sharp, and every day feels like an accomplishment. Angela takes her time to explain things without rushing, yet is able to pack tons of information in nuggets of time.

    Still recommend supplemental exposure for a more wholesome grasp. Though, this should be quite enough

  6. Tommy Prévost

    Very good course.

    PROs: lots of coding exercises, clear explanations, great examples, adapted to 2021’s reality.

    CONs: past the first 30 lessons, many similar coding hands-on.

  7. Quang Tu

    I love all the lectures and challenges of this course. I finally find myself in love with coding. This is definitely a fun course. Thank you Angela for this great course.

  8. Fortunate Eze

    This course is nothing short of AMAZING. The level of love and sincere desire to see students succeed present in this course is a rare sight. This course is fun, it’s challenging, it’s suspense-filled, it makes you feel good about yourself solving those challenges. You don’t take this course and memorise codes, you take it and you know what you’re doing because you literally do it yourself.

    It couldn’t possibly be any more obvious that Angela brought out her whole heart, time, energy and resources to give us a course that if priced based on it’s value, many of us certainly can’t afford. I mean, she kept advising and encouraging us to keep going, because she knows the road could get bumpy, she made a few jokes and used funny animations so we smile along the way keeping it fun. Why some people can’t see this and would rather subscribe to trying to bend courses to fit their own personal preferences is beyond me, but I guess people will always be people.

    Dear Angela, I cannot speak for everyone but I certainly can speak for myself and I’m saying thank you. The efforts you put into making this course outstanding didn’t go unnoticed.

    Let as many of us as appreciate your efforts make you happy and energize you to create more life changing courses for us.

    Cheers.

  9. Chendaniel

    Just the course fits me. Learn by doing, it is easy to start and just follow the flow and at day 15 you realized how to program in Python. Then the magic happen. I am on day 27 and I am looking forward to start a new section everyday.

  10. Caspar Cheng

    Angela is my favourite teacher on Udemy, her courses always come with clear and concise demonstration, make it really easy to understand the content. Meanwhile, she also provide a lot of tips to encourage us moving further on the way of coding. I’m definitely a super fan of her. I had finished her web development boot camp and now I’m learning Python 100 days of code. This course is amazing as she provided one particular project for each day’s learning, which is, really useful and handy. Also, those projects are really interesting and won’t let me feel disappointed about myself. Although some of them are a little bit difficult, they’re still resolvable after some struggling and searching online. I’ll recommend this course for those who really want to learn Python well and write real python projects from scratch!

  11. Jonas Weber

    The course was awesome in the first half! Really helped me to get back to programming and learning new techniques. Also the course got way to much focused on web development in the second half, which I’m not really interested in and is redundand to your dedicated web development course. The lack of videos in the last quarter was rather sad. I really would’ve liked some video explanations for pandas and matplotlib. The challenges and capstone projects were great and challenging!
    All in all I can really recommend this course for beginners and those who want to learn python and/or get back to programming!

  12. Rohit Prasad

    Angela is the best teacher I have ever experienced. The way she explains all the topics and makes use of it in the projects is commendable. Thank you so much Angela for this course.

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